Clean Beauty

Clean Beauty

Our mission in the role of cosmetics

The Purdori™ luxury clean-skincare line goes beyond conventional standards for sustainability and clinically-proven efficacy. It celebrates the use of natural ingredients in optimized formulations. Purdori users never have to choose between a product that is good for the skin and one that is good for the planet. Purdori wants to offer both.

The future of your skin and the future of skincare

We proudly offer Clean Beauty products that nourish skin while preserving the planet for future generations.

Purdori products use ingredients obtained from nature, tested pure for application to your skin. We want our ingredients to be ethically obtained from sustainable sources.

Heeding the highest standards

Whatever the Purdori product, BEDOFU offers immediate transparency — to honor the planet, its resources and our customers. This informs consumers, simplifies the sales process, and preserves markets and lifestyles for all.

The origins of this new vision

The Purdori brand was founded by BEDOFU CEO Sylvia, who is an entrepreneur, environmentalist … and mother. Cautious about her child’s future, she discovered a need for simpler skincare. By teaming with skincare experts, Sylvia created this extraordinary skincare line. Transparency, simplicity, and sustainability have always been her guiding light.

Purdori products use a minimal number of ingredients, in maximized formulations. They include natural benefits from the inherently sustainable “Ice Plant” (mesembryanthemum crystallinum) … which brims with antioxidants, amino acids, and unique fruit acids. Combining it with pure rose water, we produce RO-ICE+™, a moisturizing ingredient central to the Purdori skincare line.

A purely believable message

From ethically sourced ingredients, to our commitment to rigorous R&D — including cruelty-free testing — our innovative product formulations make us unique.

A standard for quality that goes beyond the conventional

We source our ingredients not just for unmatched purity and efficacy, but also for eco-friendly agriculture, state-of-the-art science, and ethical practices. Working with distinguished scientists, we created breakthrough formulations with minimal ingredients, maximum effect, and no fillers.

Every detail in our process is designed for a luxurious experience and to help protect the planet. We give back a substantial percentage of our revenue to critical environmental issues. And we educate our customers and others in our audience, so they understand the importance and value of this message.

More than words. Action.

The skincare industry, like the world in general, is fraught with words like clean, pure, efficacious, sustainable, green, and ethical. Sometimes, they are only vaguely defined. But these words matter to us. We act to make them meaningful.

We transcend the expected. That’s a promise you can believe.